Chinese Hotel Sells Its Golden Floor for Millions of Dollars!
In a unique and unprecedented move, the "Grand Emperor" hotel in Macau announced the sale of real gold bars that adorned its entrance floor for about 13 million US dollars, benefiting from the significant rise in gold prices.
The luxurious hotel, which opened in 2006, was famous for its "golden corridor" in its main hall, where the floor was decorated with dozens of pure gold bars, each weighing one kilogram.
The hotel indicated in an official statement that the purpose of designing the corridor was to "create a luxurious and stunning atmosphere," but current conditions made gold represent a more profitable investment opportunity than mere decoration.
"Emperor Entertainment Hotel Limited," the owner of the hotel, stated that the decision to remove the gold bars was part of a plan to renovate and develop the hotel facilities, explaining that the area that contained the gold "was no longer suitable for the hotel's future character."
The company confirmed that selling 79 kilograms of gold for 12.8 million US dollars would enhance the financial position of the group and enable it to invest the funds in new opportunities.
It is noteworthy that the hotel halted its gambling operations in October 2025 after authorities in Macau tightened casino operation laws, in a move that aligns with Beijing's directives to diversify the economy of the city, which is the only place in China where gambling is allowed, and was leading the world in gambling revenues in 2025.
This decision makes the Grand Emperor hotel a rare example of how to transform material luxury into a successful financial investment amid global market fluctuations.
