The Chinese platforms "Shein" and "Taobao" are preparing to raise prices for their products for consumers in the United States starting from April 25th, in a move reflecting the escalating trade war between Washington and Beijing.
This increase comes as a direct response to recent decisions by the U.S. President Donald Trump, which included imposing a hefty 145% tariff on goods manufactured in China, in addition to canceling the tariff exemption that allowed goods valued under $800 to enter the U.S. market duty-free.
These measures could significantly alter the online commerce landscape, as estimates indicate that around 4 million packages _mostly from China_ enter the United States daily under this exemption that is nearing its end.
This system has been the backbone of business models for platforms like "Shein" and "Taobao," which have gained immense popularity in America due to competitive prices and continuous offers supported by influential advertising campaigns.
The Chinese threat has not gone unnoticed, as the "Wall Street Journal" classified both companies last year as the most dangerous competitors to the e-commerce giant "Amazon," which in turn launched a new platform called "Amazon Wholesale" to compete with the Chinese model by offering wholesale products at low prices.
Despite the challenges, "Shein" and "Taobao" affirm their commitment to ensuring timely delivery of orders and working to minimize the impact of these decisions on American consumers.
However, the future outlook remains uncertain, as rapid changes in global trade policies reshape the e-commerce shopping landscape once again.